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ABOUT THE BRAND

The saltwater story.

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Hey, I’m Kristin!


The Saltwater Collection is all about celebrating the effortless, sun-kissed magic of coastal living—where sandy toes, salty breezes, and golden hour glow are always in style. Think beachy chic meets surfer soul, with a touch of laid-back luxe.

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It all started as Saltwater Prints, my Etsy shop where I sold ocean-inspired prints and designs. But like the tide, this creative journey kept moving, growing into so much more. Now, Saltwater Collection is a full-on lifestyle brand, bringing the rhythm of the sea to art, surface patterns, and creative content.​

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As an artist and brand designer, I create branding, coastal-inspired social media content, illustrations, and digital artwork inspired by beach towns, salty air, and life by the sea. Whether you're building a brand or decorating your home, every piece is thoughtfully crafted to capture the relaxed spirit of coastal living.

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But Saltwater Collection isn’t just about art—it’s a lifestyle. A brand that embodies confidence, creativity, and the freedom of living life by the sea. From breezy designs to a blog packed with coastal inspo, I’m here to connect with fellow beach lovers, surf seekers, and sun chasers who want to embrace their own wave of style.

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